As a teenager Chris was distracted by sport. In athletics, Chris won a National underage and multiple State Championships in the Triple Jump. His dreams of becoming an Olympian ended abruptly when he detached his femoris bicep from the bone of his jumping leg. Eventually he was told the leg would never repair, he was only 17. Chris stayed in athletics after his injury for some time and managed to win an Australian University title with his dodgy leg. Chris was fortunate to spend a few years sharing the sand pit with Olympians David Culbert and Andrew Murphy and share gym equipment with Cathy Freeman and Kyle Vander Kuyp at Wesley College. All under the guidance of John Boas. At university Chris’s experience in peak physical performance influenced his interest in business performance. Chris’s professional career began as an Undergraduate Accountant in a Chartered Accounting firm. Over the next 15 years was employed by leading global companies such as Aviva, BBC, Ericsson and Toll in planning and performance management roles and product development. In 2010 Chris established Putney Breeze Business Advisors to share his passion for individual and organisational performance with business owners and accounting professionals. As the author of Premiership Business and consults entrepreneurs on business growth and profitability. Today Chris also speaks internationally on Business Performance best practice.
The Creation of Premiership Business Academy - The practical on-line MBA for Entrepreneurs.
Chris was invited to design a 20 hour workshop and consulting programme for Business owners that gained funding approval from the State Government. The programme addressed the core skills and knowledge required by business owners;
- Planning
- Effective Sales and Marketing
- Staff Management
- Cash Flow Management
- How to obtain Funding
The programme titled "Maximise Profit for Growth" was a great success, receiving excellent feedback from the participants. After developing the course Chris found himself with a body of work. He leveraged his work and shaped the content into a story format to publish his first book - Premiership Business - The Premiership Business Equation. The next natural progression was to put an accessible structured course and business growth framework on-line. The framework helps business owners simplify the complexities of business and helps readers like you with your growth journey.
Chris is in high demand as a business consultant to successful entrepreneurs. He has an enviable record of success by leveraging LEAN, Kaplan and Norton, Amoeba Management techniques to enhance sales, customer, staff and strategic outcomes. Chris is a regular presenter and educator for leading international business institutes, IT companies and State Government Departments on business performance, business modelling, KPIs, Strategic Navigation, Staff performance and entrepreneurial advancement topics.
Chris was the Vice Chair of CIMA Victoria Branch and has served on the Board of UCWSH (UnitingCare Werribee Shelter and Housing)
Chris keeps in touch with his athletics roots and now helps with coaching young aspiring athletes.
Wayne Taylor, Director, Western Region Tax and Accounting Solutions“I thoroughly enjoyed the Premiership Business Mastery 1 Day Intensive conducted by Chris Catto of Putney Breeze Business Advisors. I was particularly able to relate to the sporting parlance used by Chris in presenting the elements of creating a Premiership Business. Thoroughly enjoyable and the time flew as Chris presented great and relevant content for any small business owner. I have no hesitation in recommending Chris as a presenter.”
Simon Gibb, Director, Helen's Kitchen Favourites"The experience provided by Chris was a journey that improved as it continued. Chris did not impose prescribed solutions, but rather took us on a journey that demonstrated how we could better realise the potential of the Helen’s Kitchen Favourites business. The end result was a more rounded understanding of developing the business, and a practical set of ‘tools’ that allow specific and practical actions to be pursued toward desired goals. Thanks Chris."
BE PREPARED and your business will perform
Above is a short video from a speech on the Attack and Defend of Business Growth
Right: Saying hello to Mike Powell again after over 20 years since we met the first time. World Athletics Championships - Beijing
Mike Powell is the Long Jump World Record Holder 8.95m
